I’m live at the Internet Summit in Raleigh today and just joined in on my favorite topic: e-mail marketing! The session is just getting started and we’re listening to Jeff Revoy, Chief Product, Marketing and Strategy Officer with iContact. Jeff is focusing on 5 examples of using e-mail marketing effectively. Here are a few highlights: [...]
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Jon Parks
This has been a busy week as my wife and I found out on Monday that we finally have our official appointment in Kiev, Ukraine with their State Department of Adoption (SDA) officials for our adoption process. We’ve been pursuing the adoption of two children for about a year and we’ve finally been cleared to [...]
I was recently invited to speak at the upcoming North Carolina Public Relations Society of America annual workshop on Nov. 3 at the Friday Center in Chapel Hill. I’ve been asked to talk about e-mail marketing and how it can/should be incorporated into the communication strategy agencies develop for their clients. E-mail marketing is one [...]
My family and I were on vacation in Hilton Head, SC last week. Hilton Head is one of my favorite places as it is very quite, relaxing and decidedly non-commercial (no neon signs, no Wings beach stores selling trinkets, etc.). For this year’s trip, we decided to mix in a new activity– running in a [...]
Google recently announced the release of their Priority Inbox service to help users better manage their e-mail inbox. And the announcement comes on the heels of changes to Microsoft’s Hotmail service. While the changes are good for users, it means new challenges for e-mail marketers.
